Anuttara Exports

Anuttara Exports Logo

Client/Brand Overview

Anuttara Exports is a prominent apparel brand based in Jaipur, renowned for its expertise in handprint and handloom fabrics. The company specializes in crafting sarees, kurta sets, and children’s wear, blending traditional Indian craftsmanship with contemporary designs. With a focus on quality and authenticity, Anuttara Exports aims to showcase its products on a modern digital platform, reaching both domestic and international clients while promoting sustainable and artisanal textile practices.

Anuttara Exports Image

Project Objective or Challenge

The objective was to create a clean, visually appealing website that reflects Anuttara Exports’ rich heritage in handprint and handloom textiles. The key challenge was to showcase the intricate details of handprinted fabrics, such as handblock and batik designs, while ensuring the website remains lightweight and fast-loading. Additionally, the client required a backend system that allows easy management of product categories, images, and content, enabling them to update the platform independently and efficiently.

Objective Image 1
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Our Role

At ITXITPro, we worked closely with Al-Arab Manpower to deliver a comprehensive digital solution that aligns with their global staffing and recruitment services. Our focus was on building a professional, corporate-grade website that clearly communicates their overseas manpower solutions while providing an intuitive and engaging user experience. By combining strategic planning, technical development, and creative design, we ensured the website strengthens the brand’s credibility and supports lead generation for prospective clients and candidates.

Web Development Service

Our web development team created a robust and scalable website with clean, efficient code to ensure high performance and reliability. The platform was structured to showcase Al-Arab Manpower’s wide range of services—including recruitment, documentation, visa processing, air ticketing, and outsourcing—in a clear, user-friendly format. Responsive layouts, optimized functionality, and key features like enquiry forms and dynamic content sections enhanced usability and reinforced the client’s professional presence online.

WordPress Development Service

For WordPress development, we delivered a fully customized solution with a tailored theme and Advanced Custom Fields (ACF) for easy content management. This allows Al-Arab Manpower to efficiently update service offerings, client testimonials, and sector-specific information. The backend is user-friendly and scalable, while the frontend provides a polished, professional appearance that effectively showcases the client’s expertise in global recruitment and staffing solutions.

UI/UX Design

Our UI/UX design focused on creating a visually engaging and intuitive interface suited to the recruitment and manpower domain. We emphasized clear navigation, responsive layouts, and a structured visual hierarchy to help visitors explore services, understand processes, and connect with the brand. The design highlights Al-Arab Manpower’s international reach, diverse services, and industry expertise, providing a seamless experience that builds trust and encourages enquiries.

Website Development Results Achieved

The revamped website offered an elegant, curated experience that emphasized the textures and patterns of handprinted fabrics. Load times improved significantly, particularly on mobile devices, while content management tools empowered the team to update products efficiently. Post-launch, customer inquiries increased notably, reflecting enhanced user engagement and brand credibility.

Website Development Results Achieved

Tools/Tech Stack Used

For Anuttara Exports’ website, we leveraged WordPress as the core CMS to provide a flexible and scalable platform. A custom theme allowed full control over design and layout, while ACF (Advanced Custom Fields) enabled easy management of products, categories, and images. Frontend development utilized HTML5, CSS3, and JavaScript for responsive and interactive design, complemented by jQuery for animations. Figma guided the UI/UX design, and Contact Form 7 ensured smooth customer enquiry handling. This combination of tools ensured a professional, high-performance, and easily manageable website.

HTML5, CSS3, JavaScript

HTML5, CSS3, JavaScript

ACF (Advanced Custom Fields)

ACF (Advanced Custom Fields)

Contact Form 7

Contact Form 7

jQuery (for interactivity & animations)

jQuery (for interactivity & animations)

Website Development & Strategy Approach

We selected a custom WordPress theme for Anuttara Exports to provide full design flexibility and easy content management. The project began with UI layouts inspired by textile aesthetics, followed by responsive frontend development using HTML5, CSS3, and JavaScript. Key features included mobile-first responsive design, rich product filtering, enquiry forms, and dynamic product galleries. Using Advanced Custom Fields (ACF), the client can efficiently manage fabric descriptions, product images, and bulk-order capabilities, ensuring a seamless blend of visual appeal and functional usability.

Services Delivered

    • Custom UI/UX Design: Crafted an interface reflecting the brand’s textile heritage while ensuring user-friendly navigation.
    • WordPress Theme Development: Built a tailored theme to support scalability and content flexibility.
    • Responsive Website Design: Ensured smooth performance across devices with mobile-first layouts.
    • Product Showcase Integration: Highlighted sarees, kurta sets, and children’s wear with dynamic galleries.
    • Contact & Enquiry Form Setup: Streamlined customer inquiries through functional forms.
    • ACF for Content Management: Enabled easy updates for products, categories, and images.
    • SEO Basics & Speed Optimization: Enhanced site performance and search visibility.

Services Delivered
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